I’m going to be straight with you today. It’s not always sunshine and rainbows in online launch land. Sometimes launches don’t go as well as they look in all those fabulous posts by Instagram and Facebook celebs...
I really didn’t want to tell her when I saw it...
When I start working with a client on a full sales funnel – from opt-in to sales page and all those emails in between – I never launch straight into the writing. Before any words make it onto that Google doc, I’m head down, bum...
So you’ve got an awesome online product or program. You’ve spent hours perfecting the slides, worksheets and templates so people will have a truly life-changing experience. But when it comes time to write your sales page, you’re stumped. It feels too hard to condense the awesomeness into one...